More visibility. More customers. More sales.
Have you had the opportunity to check out the new PADI®Dive Shop Locator yet? If not, now is the time to familiarize yourself with all of the new features and ensure you’re making the most of your free business listing as a PADI Retail and Resort member.
PADI Retail and Resort members can now add the most up-to-date, industry-leading search engine connecting more consumers with dive businesses to their list of robust member benefits.
Here’s what’s new:
More Visibility:
The new Dive Shop Locator is now search engine optimized to attract more consumer traffic to your business listing. The modern search interface and filters also make it easier for consumers to find a dive shop or resort that best fits their needs. Consumers can filter by activity types – such as conservation or mermaiding – courses offered, languages spoken, services offered, and facility amenities. Filters for PADI Five Star and Instructor Training are also readily available. The locator also includes new filters for Freediver Centers, Mermaid Centers, TecRec Centers and adaptive facilities, making it a one-stop-shop for divers.
Expanded Marketing Opportunities:
In addition to a business card listing, as a PADI Retail and Resort member you also receive a complimentary marketing page to showcase your business. This page is fully customizable so you can: upload images; add a business description; list available courses and activities; add contact info and store hours, and much more!
More Control:
Using the new, intuitive self-service PADI extranet puts you in full control of your listing. You can access your listing anytime, 24/7, to edit and update it, as needed.
More Leads and Bookings:
Consumers not only have access to your contact information, they can also directly book courses, fun dives and conservation activities – all from your business page. Plus, if you participate in PADI Adventures, your bookable inventory will also appear on your marketing page to make it even easier for more divers to book with your business. Powered by PADI Dive Guides, you can even promote dive sites that you frequent from your marketing page when you indicate that you go to the sites in the PADI extranet.
Learn How to Optimize Your Marketing Page
While PADI.com currently averages more than 1.1 million visitors monthly, the new search-engine optimized Dive Shop Locator is sure to increase web traffic and visitors to your listing and marketing page. If you haven’t already done so, now is the time to customize your marketing page with images, opening hours, courses and activities offered, and other information specific to your business. To customize your listing, log in to the extranet using your PADI SSO, then follow the step-by-step directions. The PADI extranet is also accessible via the Pros’ Site.
If you would like more detailed information, watch the new PADI Dive Shop Locator member webinar. You can also review the new Dive Shop Locator FAQs here.
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