The PADI Blueprint for Ocean Action is designed to help achieve a balance between humanity and the ocean but it needs your influence and leadership to mobilize a global community of Torchbearers critical to creating a healthier planet, above and below the surface.
PADI and PADI AWARE stand united to achieve conservation impact. If every PADI Member adopts AWARE conservation programs at their business, it strengthens our ability to achieve critical conservation goals tied to the 2030 Sustainable Development Goals established by the United Nations.
By taking on the mantle of the PADI Mission Hubs, and becoming a PADI Torchbearer, you have the power to inspire hope and action in the diving community, enabling direct conservation action. If you love a place, you will protect it. Your local dive sites are tangible conservation touchpoints for divers. Collectively, it’s our shared responsibility to rise to the challenge and collectively seek adventure and save the ocean.
We understand that finding the time to create beautiful promotional assets and market conservation actions through your dive shop can sometimes be difficult, so we’ve made it easy for you to get started with a brand new PADI Mission Hub Marketing Toolkit! By utilizing these digital assets, and customize them for your dive business, you will ensure your local conservation actions will have a global impact.
The PADI eLearning promotional assets in the toolkit can be easily accessed and customized with your dive shop logo via Canva, a free graphic design platform that we guarantee you will find useful.
In the PADI Mission Hub Toolkit, you will find information and resources on:
How to use the toolkitPADI brand guidelines How PADI and the PADI AWARE Foundation are working together to save the ocean.How to become a Mission HubThe PADI Blueprint For Ocean Action and how you can get involved.PADI Mission Hub Key Messaging, to promote the right conservation actions at your dive business.Actions you can take right now, as a PADI Mission Hub.PADI Mission Hub promotion assets such as social media posts, social media stories, web banners, email header images, email copy, and conservation-related video content. All fully customizable for your dive shop. PADI AWARE and PADI Courses to help promote conservation, and educate your community. Key resources to the new PADI AWARE website pages, with resources and training tools to take conservation action. Additional PADI and PADI AWARE resources such as logos and links to recent marketing webinars and blogs.
PADI Marketing teams and staff at PADI AWARE are available to help you use the PADI eLearning marketing toolkit if you have any questions or challenges, so please don’t hesitate to contact your regional team.
PADI Americas: marketing1@padi.comPADI Asia Pacific: marketing@padi.com.au PADI Europe, Middle East, and Africa: marketing.emea@padi.com PADI AWARE Foundation: Information@padiaware.org
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